Finnish moster rockers Lordi have set "Deadache" as the title of fourth album, due in North America on October 28 via The End Records. The CD "will showcase the band's trademark melodic hard rock sound, something the band has amplified from the debut, 'Get Heavy', onto the mega-successful 'The Arockalypse'," according to a press release.
The album's first single, "Bite It Like A Bulldog" - which was premiered last week on Finnish radio - is available for streaming at this location.
In a recent interview with Blabbermouth.Net, Lordi mainman Mr. Lordi stated about the group's new material, "It's definitely going to be different, but we're not going to go too far. On our second album, 'The Monsterican Dream', we went too far. Let's put it this way, the producer of that album pushed the envelope too far. We didn't see it until after the fact, but he was pushing us in a very metallic direction, but the songs didn't fit that direction. The songs were in the same genre and style as our first album, so they didn't fit the metallic production he gave the album. That really alienated a lot of people from us as far as that album was concerned. The arrangement and production of an album can change everything. You could take a perfectly good song and give it a bad production and it'll sound like a bad song. If you take the same good song and play it on an acoustic guitar around a campfire or something, you'll hear it the way it was meant to be heard and go, 'Okay, I get it now.' With production, it can go either way, you never know. Now we have more of a power element in the music, writing, as well as on the lyrical side of things. Of course, it's going to be a hard rock album, that's for sure. We're trying to take the essence of what we are and, how should I say it, polish the diamond a little brighter."
An international success, "The Arockalypse" has sold 350,000 units to date and was certified gold in Sweden and Germany - not to mention attaining triple platinum status in Finland.
In 2008 the band has concentrated heavily on studio work, though it has taken time off to play select shows, such as the Rock2Wgtn music festival in Wellington, New Zealand, where it shared the stage with its musical and visual mentors, Kiss. The band was also featured at various European summer festivals.
The End Records re-released Lordi's 2002 debut album "Get Heavy" in May. The reissue comes with the exclusive bonus track "Don't Let My Mother Know".
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